Achieving heightened levels of brand awareness and recognition in the market requires a cohesive approach to brand management.
Advertising is a vital form of controlled media that can be proactively managed and incorporated into strategic brand management plan to complement other forms of promotion, marketing and communication activity.
Unique Communications advertising division offers cutting edge services.
- Development of campaign concepts
- Design of artwork for print TV, outdoor and web media
- Construction of copy to include in design artwork
- Placement of advertising across all media
- Identification of appropriate publications for placement
- Identification of the most ideal stations and segments for radio
- Identification of station and program options for television
- Negotiation of rates and placement costs
- Development of scripts for radio and television
- Casting and production of radio and TV advertisements
- Creation of billboard skins and other outdoor products
- Development and placement of advertising on the internet
Unique Communications recognizes the importance of advertising in the market space and the need to develop creative options with speed and accuracy against tight time frames.